What is our cancellation policy?

We require 72 hours notice prior to your scheduled installation date to avoid a cancellation fee of $250.

What is our drop-off policy?

We ask that any vehicles being dropped off are washed within 24-48 hours prior to drop off. This ensures our ability to complete your job in a timely manner. Any vehicle that arrives in a condition that we deem should be cleaned will have a cleaning fee assessed ($85/hour). Drop-off dates are discussed during scheduling and we ask that you do your best to arrive on the discussed date.

How long does it take to wrap a vehicle?

On average the design process can take 7-14 business days. Once the design is completed production will begin and can take up to 48 hours to fulfill the order. After production is complete your wrap will be scheduled for installation which can take 3-5 days to complete (on average). The entire process can vary depending on the exact type of wrap product being purchased. For more detailed information on your specific needs please reach out to your Sales Representative.

What if I get into an accident or the wrap needs to be replaced?

All wrap products are created digitally which allows us to reprint and install any section of the graphics that may be damaged on your vehicle. We save all client artwork in the event that it ever needs to be reprinted. Oftentimes this is even covered by your insurance should you get into an accident. Please reach out to your insurance provider to learn more on coverage.

Could a wrap hurt the paint of my vehicle?

If all manufacturer procedures are followed the answer is no. The paint under the wrap is protected from the harsh UV rays of the sun exposure to the elements and minor scratches. Think of it as driving around with the world’s tightest car cover. Rest assured knowing that with Wraps Direct we will only select the best-of-the-best installation professionals that are certified by the product manufacturers that we use to ensure best practices and complete customer satisfaction 100% of the time.

Yes. We recommend that you bring your vehicle to us or a wrap shop that is knowledgeable about the wrap removal process. Removing a wrap requires a large amount of heat and various tools such as torches and heat guns. To avoid damage to your vehicle and injury to yourself it is recommended that you pay a professional to remove the wrap.

How long do vehicle wraps last?

Generally a wrap will last 5 years depending on the care of the vehicle and environments that it is exposed to. We use industry standard known and trusted films and laminate; the manufacturer of the material estimates the durability of the wrap to last 5 years on vertical surfaces. We recommend that you re-wrap your vehicle in 3 years to allow the wrap to be removed with ease. Washing the vehicle on a regular basis will prolong the life of the wrap. We recommend that vehicle wraps be hand washed as some pressure washers and automatic car wash machines can damage the wrap.

Why should I get a vehicle wrap instead of cut vinyl or paint?

A vehicle wrap provides maximum exposure for your business and brings it to life with eye-catching crystal clear graphics. With a vehicle wrap the amount of color or creativity you want is never limited. We do provide cut vinyl; however a vehicle wrap lasts much longer than cut vinyl and protects your paint from the harsh rays of the sun. Often when you remove cut vinyl the lines from it will still be visible on the vehicle due to fading of the paint. A vehicle wrap is better than paint because it is more cost effective and can be changed if your company’s details change. It can also be easily removed should you decide to sell your vehicle.

What else can you wrap?

Wraps Direct can wrap cars trucks boats helmets 18 wheelers car haulers race cars concept cars tour buses trailers cargo vans box trucks SUVs shipping containers walls windows store-fronts golf carts vending machines even buildings! You name it and we can wrap it. If you have something you need wrapped and we have NOT wrapped it before we are thrilled to have the opportunity to pioneer new wrap styles.

How much does it cost to wrap a vehicle?

Wraps are priced by the square foot. A full wrap on a vehicle can range from $1000 to $5000. That’s much less than the cost of having a billboard that you must rent every month or a tv/radio ad that you pay for monthly. You buy a wrap one time and it pays for itself over the span of three years or more. To get an accurate price on your vehicle click to Request a Quote. We are not always the cheapest wrap provider; in this industry you definitely get what you pay for. We invite you to stop by our shop to see for yourself what we can do for you.

Store Rebranding & Impactful Design | Wraps Direct

September 19, 2022

If you are looking to spice up your marketing efforts, store rebranding may be a great way to go. There are many great examples of how organizations have reaped success from store rebranding. Companies like Starbucks, Dunkin’, and Pottery Barn have all done a great job of it. When done well, it will improve brand awareness and lead generation. However, it can also be done poorly with Gap’s 2010 example an important lesson. Succeeding in rebranding your store requires integrating impactful design. With this in mind, here are six ways to integrate impactful design into your store rebranding efforts.

Take Some Time for Research

An important aspect of any successful rebranding campaign must include research. While you may love a new look, the majority of your customers may simply not connect with it. While not every business can hire a consulting firm or some other expert, you can actually do a bit of research on your own.

A useful technique involves A/B testing. You can provide a sample of customers with one example of a potential rebrand and provide a different example to others. See which are preferred. An easy and fairly affordable way to do this is to do ad buys with each of the two concepts. Keep everything the same except the concept you want to evaluate. Check metrics to see which performed best.

Embrace Your Roots

Efforts to increase brand awareness and improve lead generation are most effective when you communicate a cohesive message. Thus, one of the time-honored tactics for impactful design is to assess your roots. Why did you first create your business? What are the most important values for how you operate? How do you want customers to describe you?

Answer these questions and begin to think about how to represent elements of this in your rebranding strategy. This can often begin to help give you direction as you seek to create a successful rebranding effort. How can you shape these things through things like fonts, language, colors, and images? Aligning your branding with your values will help create a cohesive whole that can be quite attractive to the public.

Don’t Change Everything at Once

One mistake many companies make when it comes to rebranding is to completely scrap their original designs and start from scratch. However, this can create a bit of identity confusion for existing customers. The result can cost you any brand awareness and social capital that you have already built with your customers.

Instead, identify at least one or two elements of your branding to carry forward into the rebranding efforts. This is a great way to ensure impactful design. Perhaps you keep the same font or the same colors. Something as simple as this can help ensure that existing customers are able to continue to identify with your brand.

Don’t Get Too Complicated

Another mistake that companies can make when it comes to rebranding efforts is to generate overly complicated designs that serve to turn off or confuse customers. When it comes to impactful design for brand awareness, simplicity is often much preferred to complexity.

You want someone to be able to see your brand and fairly quickly get a sense of who you are and what you do. This is what helps branding resonate with others. Thus, rebranding efforts do not require you to go overboard. A few small changes may even be enough to communicate what you want. In many cases, successful rebranding has even involved organizations simplifying and streamlining their designs.

Pet hospital storefront wrap

Leverage Your Store Front

The front of your store serves as one of the most underutilized marketing tools for most businesses. This is what customers and passers-by alike associate with you. Your storefront should be used to send a message to customers and capture their attention. Why not start out the introduction of a rebranding effort with a new storefront?

The professionals at Wraps Direct are able to work with you to give you a storefront facelift that will create an Instagram-worthy display with our store-front wraps. Whether you want a standard look, to highlight major sales, or to provide a seasonal design, we have the solution for you. Additionally, the affordable nature means this aspect of a rebrand will be among the best advertising ROI. Rolling out a rebranding strategy is an important step. Emphasize the change with a great wrap!